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i3 Interactive Signs Canadian Media Icon Nick Kypreos

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Toronto, ON – July 14, 2020 – i3 Interactive Inc.(“i3 Interactive” or (the “Company”) (CSE: BETS), is pleased to announce the signing of Nick Kypreos as Director of Hockey Operations at its recently launched sports content platform, LineMovement.com

In 1998, Nick Kypreos retired after a twelve-year professional hockey career to helping launch a then-unknown Canadian cable sports station called CTV Sportsnet. For over two decades, his hard work and dedication played a key role in the rise of the current network now known as Roger’s Sportsnet.

Mr. Kypreos began a popular radio show, Hockey Central at Noon, which went on to become the highest-rated radio hockey show at the time. Nick will be starting a new daily show, RealKyper at Noon, exclusive to our media platform. The show will provide the same type of informative, fun, and passionate energy that hockey fans have enjoyed from Kypreos for over 20 years.

Mr. Kypreos commented, “I am thrilled to announce the launch of my new hockey show on LineMovement.com. The show happens to be in my favourite time slot, and will include many A list hockey guests, and exciting, familiar faces.”

Chris Neville, the CEO of i3 Interactive, said: “Fan engagement and unique experiences are crucial for quickly developing brand loyalty and converting for our affiliates. Partnering with Nick provides instant credibility and secures a massive database of nearly half a million followers, many of which are already potential bettors based in Canada, as well as hockey fans all over the world”.

Mr. Kypreos won a 1988 Calder Cup Championship with the Hershey Bears in the AHL. The pinnacle of his hockey career was a Stanley Cup championship in 1994 with the New York Rangers that ended their 54-year drought.  

In broadcasting, his seat on Hockey Night in Canada and his coverage of the 2010 Vancouver Olympics are among his career highlights. The gold medal game between Canada and the USA remains the most-watched television broadcast in Canadian history with nearly one half of the nation tuning in.

ABOUT I3 INTERACTIVE INC.

The Company is in the business of providing customers with an online and mobile gaming platform which will provide sports fans worldwide with a unique and highly-engaging social gaming product, and sports betting and casino product offering. In an effort to break into the various emerging global markets, i3 has secured partnerships

with key industry contacts, including Dan Bilzerian, an internationally renowned and widely respected social media celebrity with over 50 million social media followers.

For additional information on the Company:

Chris Neville

Chief Executive Officer

Tel: (902) 240-4221

Email: Chris@i3company.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable Canadian securities laws. Forward-looking statements are often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. The forward-looking statements in this press release include statements relating to the Company’s strategic plans to secure a database of followers, the Company’s ability to drive traffic to the Company’s affiliates and partners, and the launch of RealKyper at Noon. Forward-looking statements are subject to business and economic risks and uncertainties and other factors that could cause actual results of operations to differ materially from those contained in the forward-looking statements, including, without limitation: the costs of compliance with and the risk of liability imposed under the laws in which the Company is operating or will operate under including gambling laws and regulations, sports betting laws and regulations and mobile or online gambling and sports betting laws and regulations; negative changes in the political environment or in the regulation of mobile and online sports betting or gambling and the Company’s business in the United States; risks relating to COVID-19; negative shifts in public opinion and perception of the gambling industry; significant competition in the industry; risks relating to rising energy costs; risks of product liability and other safety-related liability as a result of usage of the Company’s planned gambling and betting products; loss of intellectual property rights or protections; cybersecurity risks; constraints on marketing products; fraudulent activity by employees, contractors and consultants; tax and insurance related risks and risk of litigation.

i3 Interactive Launches Innovative Sports Content Platform & Media Company

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Toronto, ON – July 9, 2020 – i3 Interactive Inc.(“i3 Interactive” or (the “Company”) (CSE: BETS), is pleased to announce the launch of LineMovement.com (“LineMovement”), a new sports content platform, focused on solidifying the Company’s position within the greater online gaming marketplace and leveraging the Company’s social media presence to drive massive traffic to the Company’s affiliates and partners.

Co-founder of LineMovement, Joe Holka, will serve as LineMovement’s Chief Content Officer. Mr. Holka was appointed to place conversion and entertainment at the forefront of all sectors of media, including video, audio, written, and social. Mr. Holka was a former Division I hockey player and previous full-time employee at FantasyLabs Inc. — a company in which Mark Cuban was an investor and strategic partner — before it was acquired by The Chernin Group in 2017, forming The Action Network.

Mr. Holka has established a personal brand throughout the daily fantasy sports and betting industry for data-driven analysis and cross-platform content at elite-level production quality. Mr. Holka has extensive experience in the gambling space, and in building a business revolving around sports content and one-on-one consulting services for high-stakes players.

Chris Neville, the Chief Executive Officer of the Company commented on the launch of LineMovement and Mr. Holka’s involvement: “Creating and sharing unique content across a multitude of social media platforms to drive massive traffic to our affiliates and partners is an integral part of our low-cost acquisition strategy. Joe is the perfect person to help us create a first-class content experience for our customers and he’s not afraid to challenge the social norms of our industry.”

The strategic brand development of the key talent already in place will expedite the Company’s credibility in the gambling content niche, quickly establishing it as a safe and reliable information source for all levels of sports fans.

LineMovement will serve as a sports media destination where people will be keen to interact with various personalities of the Company, quickly developing significant brand loyalty, through authentic interactions that only the Company can provide. The founders of the Company see LineMovement at the forefront of the inevitable shift away from subscription-based content sites and towards better ways of monetizing online gambling customers.

Mr. Holka commented, “Our primary goal is to build a forward-looking media company, focusing on where content is headed, without surrendering to outdated conversion strategies and obsolete best practices that many of our competitors treat as gospel.”

ABOUT I3 INTERACTIVE INC.

The Company is in the business of providing customers with an online and mobile gaming platform which will provide sports fans worldwide with a unique and highly-engaging social gaming product, and sports betting and casino product offering. In an effort to break into the various emerging global markets, i3 has secured partnerships with key industry contacts, including Dan Bilzerian, an internationally renowned and widely respected social media celebrity with over 50 million social media followers. 

For additional information on the Company:

Chris Neville
Chief Executive Officer
Tel: (902) 240-4221
Email: Chris@i3company.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable Canadian securities laws.  Forward-looking statements are often, but not always, identified by the use of  words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. The forward-looking statements in this press release include statements relating to the Company’s strategic plans with respect to the strategic brand development and expediting of the Company’s credibility in the gambling content niche, the Company’s ability to establish itself as a safe and reliable information source for all levels of sports fans, the Company’s  ability to drive traffic to the Company’s affiliates and partners, the Company’s ability to develop brand loyalty, and the anticipated shift away from subscription-based content sites and towards other ways of monetizing online gambling customers in the global online gambling industry. Forward-looking statements are subject to business and economic risks and uncertainties and other factors that could cause actual results of operations to differ materially from those contained in the forward-looking statements, including, without limitation: the costs of compliance with and the risk of liability imposed under the laws in which the Company is operating or will operate under including gambling laws and regulations, sports betting laws and regulations and mobile or online gambling and sports betting laws and regulations; negative changes in the political environment or in the regulation of mobile and online sports betting or gambling and the Company’s business in the United States; risks relating to COVID-19; negative shifts in public opinion and perception of the gambling industry; significant competition in the industry; risks relating to rising energy costs; risks of product liability and other safety-related liability as a result of usage of the Company’s planned gambling and betting products; loss of intellectual property rights or protections; cybersecurity risks; constraints on marketing products; fraudulent activity by employees, contractors and consultants; tax and insurance related risks and risk of litigation.

i3 Interactive Appoints Veteran Sportsbook Executives to Launch its Sportsbook Platform

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Toronto, ON – July 7, 2020 – i3 Interactive Inc.(“i3 Interactive” or (the “Company”) (CSE: BETS), is pleased to announce the appointment of Andrew Lee as its Managing Director of Blitzbet and Ian Marmion as its Blitzbet Trading Director. Combined, they have over 40 years’ experience in the gaming sector with leading brands such as The Stars Group, Bet365, William Hill and Victor Chandler. The addition of these two industry veterans to the existing management, both with experience in launching successful sports betting platforms, is one of the key steps the Company is taking in gearing up for the launch of BlitzBet, the first of many anticipated brands that the Company intends to operate to provide customized online sports betting, casino and poker platform, each with specific target audiences and players.

Chris Neville, the CEO of i3 Interactive, said: “Andy and Ian are top level executives in the online gaming world with proven track records of success with some of the largest operators in the gambling industry”.

Mr. Lee has been involved in the online gaming industry since 2000 and is an experienced gaming executive who previously served as both Managing Director at William Hill Online and Managing Director of Sportsbook at The Stars Group. Mr. Lee will be responsible for the performance, growth and strategic direction of the sports betting business and casino products of i3 Interactive, including the launch of BlitzBet.

Mr. Marmion started with Victor Chandler in 2000 as Managing Director and has also held the role as Trading Director at Victor Chandler. Following those roles, Mr. Marmion managed the VIP trading at Bet365. In his latest role. Mr. Marmion served as the Trading Director of The Stars Group’s Sportsbook for six years.

Andrew Lee commented, “the Company’s approach of partnering with a social media celebrity with over 50 million followers is refreshingly unique and a powerful proposition. Chris has built a great team already and I look forward to being part of this compelling opportunity”.

“I am delighted to team up with Andy again on such an exciting project. Being involved from the beginning gives us the chance to develop the business we want to develop and I look forward to helping i3 and BlitzBet make its mark in the industry”, said Ian Marmion. 

ABOUT I3 INTERACTIVE INC. 

The Company is in the business of providing customers with an online and mobile gaming platform which will provide sports fans worldwide with a unique and highly-engaging social gaming product, and sports betting and casino product offering. In an effort to break into the various emerging global markets, i3 has secured partnerships with key industry contacts, including Dan Bilzerian, an internationally renowned and widely respected social media celebrity with over 50 million social media followers.  

For additional information on the Company:

Chris Neville
Chief Executive Offices
Tel: (902) 240-4221
Email: Chris@i3company.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable Canadian securities laws.  Forward-looking statements are often, but not always, identified by the use of  words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. The forward-looking statements in this press release include statements relating to the Company’s strategic plans, the launch of the BlitzBet brand and timing thereof, the Company’s expectations regarding the countries in which the BlitzBet brand will operate, and the projected growth of the global online gambling industry.. Forward-looking statements are subject to business and economic risks and uncertainties and other factors that could cause actual results of operations to differ materially from those contained in the forward-looking statements, including, without limitation: the costs of compliance with and the risk of liability imposed under the laws in which the Company is operating or will operate under including gambling laws and regulations, sports betting laws and regulations and mobile or online gambling and sports betting laws and regulations; negative changes in the political environment or in the regulation of mobile and online sports betting or gambling and the Company’s business in the United States; risks relating to COVID-19; negative shifts in public opinion and perception of the gambling industry; significant competition in the industry; risks relating to rising energy costs; risks of product liability and other safety-related liability as a result of usage of the Company’s planned gambling and betting products; loss of intellectual property rights or protections; cybersecurity risks; constraints on marketing products; fraudulent activity by employees, contractors and consultants; tax and insurance related risks and risk of litigation.

i3 Interactive Unveils BlitzBet its First Global Brand of Online Sports Betting and Casino Products

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Toronto, Ontario – July 2, 2020 – i3 Interactive Inc. (“i3 Interactive” or the “Company”) (CSE: BETS), is pleased to announce the unveiling of BlitzBet, the Company’s first global brand of online sports betting, casino and poker products and services. BlitzBet is a collaboration with internationally renowned and respected social media celebrity Dan Bilzerian, and marks the Company’s first brand, which targets the regulated online and mobile gaming industry. The Company intends to leverage its management, intellectual property and industry knowledge to launch its products and offering under the BlitzBet brand in legal jurisdictions. BlitzBet is the first of many anticipated brands that the Company intends to operate to provide customized online sports betting, casino and poker platform, each with specific target audiences and players.

i3 Interactive plans to launch its proprietary sportsbook and casino platform via BlitzBet prior to the restart of North American sports (NBA, MLB, NHL) at the end of July 2020. The Company is currently evaluating multiple countries in which Dan Bilzerian has a strong following, intending to launch a fully legal product in those jurisdictions in the coming months. Online gambling worldwide is a USD$59.6 Billion industry, and still growing. The industry is projected to grow at a compound annual growth rate of 11.5%, forecasting worldwide revenue of USD$127.3 Billion by 2027.

Mr. Bilzerian is an internationally recognized and social media celebrity, and is a part owner of i3 Interactive. Dan Bilzerian has over 50 million followers across 5 of the most prominent social media platforms, making him one of the largest social media followings of any celebrity and ranks one of the highest for social media engagement with followers. Mr. Bilzerian became one of the world’s most successful professional poker players, earning upwards of USD$50 million per year. Mr. Bilzerian has stated that i3 Interactiveis his biggest and most anticipated project yet. He commented: “I like playing for winning teams, and as a brand, I am always looking at ways to improve and stay ahead of the curve. After the United States legalized online gaming I thought this was the perfect time for me to launch a gambling brand with a seasoned management who can take this to the next level.”

Mr. Bilzerian’s appeal and reach is truly global. Mr. Bilzerian will be promoting Blitzbet in international advertising campaigns, and is slated to make special appearances at major live poker events and online poker tournaments. One event planned for later this year will give his millions of fans the chance to win a once-in-a-lifetime meeting with their hero – and challenge him at the poker table.

Chris Neville, the CEO of i3 Interactive, said: “We are extremely happy to have Dan as an owner and partner of our public company and the face of our gambling brand. Dan is an international celebrity with one of the largest followings worldwide and this allows i3 Interactive to convert customers with a return on investment much higher than traditional gambling brands. We will also be focused on free to enter contests where our members can win experiences with Dan, experiences which frankly money can’t buy.”

ABOUT I3 INTERACTIVE INC.

The Company is in the business of providing customers with an online and mobile gaming platform which will provide sports fans worldwide with a unique and highly-engaging social gaming product, and sports betting and casino product offering. In an effort to break into the various emerging global markets, i3 has secured partnerships with key industry contacts, including Dan Bilzerian, an internationally renowned and widely respected social media celebrity with over 50 million social media followers.  

For additional information on the Company:
Chris Neville
Chief Executive Officer
Tel: (902) 240-4221
Email: Chris@i3company.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of applicable Canadian securities laws.  Forward-looking statements are often, but not always, identified by the use of  words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. The forward-looking statements in this press release include statements relating to the Company’s strategic plans, the launch of the BlitzBet brand and timing thereof, the Company’s expectations regarding the countries in which the BlitzBet brand will operate, and the projected growth of the global online gambling industry.. Forward-looking statements are subject to business and economic risks and uncertainties and other factors that could cause actual results of operations to differ materially from those contained in the forward-looking statements, including, without limitation: the costs of compliance with and the risk of liability imposed under the laws in which the Company is operating or will operate under including gambling laws and regulations, sports betting laws and regulations and mobile or online gambling and sports betting laws and regulations; negative changes in the political environment or in the regulation of mobile and online sports betting or gambling and the Company’s business in the United States; risks relating to COVID-19; negative shifts in public opinion and perception of the gambling industry; significant competition in the industry; risks relating to rising energy costs; risks of product liability and other safety-related liability as a result of usage of the Company’s planned gambling and betting products; loss of intellectual property rights or protections; cybersecurity risks; constraints on marketing products; fraudulent activity by employees, contractors and consultants; tax and insurance related risks and risk of litigation.